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Dallas and Missouri Customers love Southwest's new service between Dallas Love Field and Kansas City and St. Louis.  
Released:  2/25/2006 12:36:30 AM
Company URL:  http://www.prweb.com/releases/2006/2/prweb351184.htm
Last View 10/5/2008 8:44:14 PM
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Press Release:

Dallas and Missouri Customers love Southwest's new service between Dallas Love Field and Kansas City and St. Louis. Southwest says thank you for flying with southwest.com-only air fares of just $49 one-way with a 21-day advance purchase. To book these low air fares available only at southwest.com, go to:
http://www.southwest.com/jp/luvhome.shtml?src=PR_MOFare_022406
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"We are known for consistently low fares, and the response to our new low-fare service between Missouri and Dallas Love Field has been terrific," said Kevin Krone, Southwest Airline's Vice President of Marketing, Sales, and Distribution. "We are saying thank you to our Customers for responding to this new freedom in Dallas air travel."
    
Southwest Airlines (NYSE: LUV) initiated service between Dallas Love Field and Kansas City and St. Louis on Dec. 13, 2005, with four daily nonstop flights to each city. Under the leadership of Senator Christopher "Kit" Bond (R-MO), Missouri has been added to the list of states eligible for nonstop commercial air service from Love Field. Since 1979, nonstop service from Love Field has been restricted to Texas and its four surrounding states due to the Wright Amendment, named for then-Speaker of the House Jim Wright who sought to protect Dallas/Ft. Worth International (DFW) Airport. In 1997, Senator Richard Shelby (D-AL) succeeded in adding Alabama, Mississippi, and Kansas to the list. The "Bond Amendment" of 2005 allows competitive air service at Love Field to reach one state further.
    
"The public is responding to unfettered access to Missouri-our load factors are really strong on our flights from Dallas Love Field to Kansas City and St. Louis," says Krone. "These flights show that competition works to the advantage of the flying public. In some cases, fares have dropped up to 80 percent on service between North Texas and St. Louis and Kansas City."

Fare Rules
The fares are available for purchase today through March 6, 2006, and are valid for travel from March 17, 2006, through the end of Southwest Airlines' published schedule (currently August 3, 2006). Tickets must be purchased 21 days before departure. Fares are available one-way and are combinable with all other fares. When combining fares, all ticketing restrictions apply. Seats are limited. Fares may vary by destination and day of travel and will not be available on some flights that operate during very busy travel times and holiday periods. Fares do not include a federal segment tax of $3.30 per takeoff and landing. Fares do not include airport-assessed passenger facility charges (PFC) of up to $9 one-way and U.S. government-imposed September 11th Security Fees of up to $5 one-way. Fares are subject to change until ticketed. Tickets are nonrefundable but may be applied toward the purchase of future travel on Southwest Airlines. Fares are valid on Southwest-operated published, scheduled service only and are not available through the Group Desk. Any change in itinerary may result in an increase in fare.
    
To take advantage of Southwest Airlines' super low fares, Customers who book their travel via the Internet can subscribe to Southwest Airlines' Click 'n Save e-mail updates as well as Southwest Airlines' newest technological innovation - DING!
    
DING! delivers Southwest Airlines' hottest deals directly to Customers' desktops allowing Customers to get a jump on the latest southwest.com sales! For more information, visit http://www.southwest.com/ding .
http://www.southwest.com

Contact:
Public Relations of Southwest Airlines
+1-214-792-4847



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