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Firenze Jewels, a family owned and operated jeweler in the heart of Manhattan’s Diamond District, is keeping their new wedding band and engagement ring collections priced below retail this wedding season, despite rising stock market prices for gold, platinum, and diamonds.  
Released:  6/2/2006 1:31:44 AM
Company URL:  http://www.prweb.com/releases/2006/6/prweb392961.htm
Last View 1/7/2009 2:07:10 PM
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Press Release:

Recent weeks have seen the stock market prices for gold, platinum, palladium (used in white gold), and diamonds rise steadily, affecting the prices of wedding bands, engagement rings, and other fine jewelry. This wedding season, Firenze Jewels, a family owned and operated jeweler in the heart of Manhattan’s Diamond District since 1937, is countering the stock market situation by keeping their wedding band and engagement ring collections priced below retail.

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"Even though the wedding season is young, many industry professionals are already telling stories about customer complaints due to the severe price increases in wedding bands, engagement rings, and loose diamonds," said Gabrielle Guzman, Internet Sales Director at Firenze Jewels. "Since the commodities market has exploded, we’ve taken the initiative to keep our prices low and way below retail. We want to offer our customers the most competitive prices in today’s wedding band and engagement ring market without them having to break the bank."

Brian, a customer of Firenze Jewels, said, "Not only was Firenze’s service and staff outstanding in every way, but when taken to the ‘Mall Jewelers,’ this ring appraised for twice to two and half times what I paid for it, and those were the prices they would have charged me in those stores! Not one of the jewelry stores I went to even had the quality of diamond I have--that Emily has! And these were three of the very popular name brand retailers. Rather than take advantage of me coming up to the big city and not knowing a soul, Firenze Jewels treated me like family. They educated me, and they gave me the best deal I could ever have hoped to have gotten."

Firenze Jewels’ wedding band and engagement ring collections come in many different designs and styles, including:
*    Fancy colored diamonds and semiprecious stones
*    Diamonds in all shapes, sizes, and qualities
*    Antique and vintage-inspired settings
*    Yellow gold, white gold, and platinum wedding bands and engagement ring settings

Visit www.FirenzeJewels.com to view and purchase pieces from their extensive online catalogue of wedding bands, engagement rings, and other beautiful jewelry collections from the world’s top designers. For pricing details or further information, call 800-790-6980.

About Firenze Jewels
Family owned and operated jewelers since 1937, Firenze Jewels is located in the heart of the Manhattan Diamond District. Their staff, which includes talented designers as well as a graduate gemologist from the renowned GIA (Gemological Institute of America), have been with them for over 12 years, and collectively bring decades of knowledge and expertise to ensure every shopping experience is a positive one. Firenze Jewels carries the world’s top designers, an extensive collection of G.I.A. and E.G.L. certified diamonds, and the most elegant and sophisticated wedding band, engagement ring, and jewelry collections.

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