(New York) Shirley McBride the research director for the North American Barter Association confirmed that one in every twelve small business owners gave barter a try in the last year, while a full 7% use barter on a regular basis to keep their cash flow and their out of pocket expenses down. ?Clearly, barter is a versatile tool with so many benefits for small business and not much of a downside? she said yesterday at a Chamber of Commerce networking luncheon for new business owners.
In today?s highly-competitive market place, merchants struggle to survive and balancing a company?s resources is essential to stay in the game. ?By utilizing barter, a company can unload a slow-selling inventory and in return get something they need without having to write a check. As a result, companies that barter average a cash flow that is 13% higher, and that really can make a difference? McBride added. In a recent NABA survey 845,322 small business owners in America agreed that barter is an essential part of their growth and daily operations.
?Companies that utilize barter on a regular basis tend to be more progressive, have higher credit scores, faster growth rates, and generally tend to have healthier bottom lines? said McBride. Some business owners wrongly consider barter to be a ?last resort safety valve?, but in reality over 60% of Fortune 500 companies and 11% of public companies use barter on a monthly basis as quick way to balance their books, stimulate new business, and bolster sales. The best part of all is that barter is a very low-cost financial management tool that can get thousands of dollars of advertising, printing, or office supplies in exchange for an inventory that is otherwise going to become a tax write-off. Barter is especially helpful for new start-ups trying to survive their first and toughest year where 50% of all ventures will fail.
The only down side to barter is a small one, and that is finding an experienced and competent barter exchange in your region that has what you need. The Internet is a great place to start. Finding a barter exchange with the least amount of complaints and most laurels is not hard to do. Merely do a search on Google, Webcrawler, or Dogpile using the name of the barter exchange followed with a keyword like ?complaints?, or ?problems? or litigation, or ?investigation?. NABA recommends that you use a barter exchange that is a member in good standing of a major trade association like IRTA, NATE, or NABA, with a good D&B rating and clean record with the BBB. With more than 2,000 barter exchanges in the U.S. it?s not difficult to find a reputable barter exchange than can start helping you save money with a phone call today!
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