CHARLESTON, SC February 15, 2008 Knowing what to do to market a business is the first step for any successful company. However, many get stuck on the next step. Creating materials needed to market a business effectively can be overwhelming and time consuming. The solution is to hire a copywriter.
Businesses often struggle when creating their marketing materials. They may not be good writers and arent sure where to start; they dont have time to write their own materials; they have too many ideas and are overwhelmed with all the work; or they have the materials written and created but need to polish it. They may also be worried about the price tag and are looking for a good return on their investment.
A copywriting company can help a business succeed. It makes more sense and proves to be more efficient when a company chooses to have one person work on all of their marketing materials. A copywriter, when working on many different marketing pieces, can understand the company more fully and relate all of the materials together.
Some examples of copywriting services to meet the marketing needs of clients include web copy, ezines and newsletters, brochures, sales letters, email marketing, ebooks, online article placement, postcard and marketing campaigns, ghostwriting articles, and editing and proofreading.
Michelle Salater Writing & Editorial Inc. is a copywriting and editing company specializing in writing marketing materials for travel-oriented companies and small businesses. In the past, they offered services a la carte; however, they have just announced the creation of comprehensive, affordable marketing packages for clients who are looking for a copywriter to address many (or all) of their marketing needs.
Founder Michelle Salater states, Our mission is to help our clients increase their competitive advantage by delivering high-quality marketing copy. Based on superior industry knowledge, we ensure clients reach their customers and achieve their business goals more effectively. We strive to connect people and places, to be respectful of all, and to have fun doing it. About Michelle Salater Writing & Editorial Inc.:
Michelle Salater Writing & Editorial Inc., based in Charleston, SC, is a copywriting company specializing in travel marketing. Michelle decided to marry her love for travel and writing, and in mid-2007, her company was born. Michelles clients benefit from her 5-year experience as a freelance writer and her extensive knowledge of the travel industry. With an understanding of the business world, marketing strategies, and magazine publication, she offers a variety of services that address each clients marketing needs.